Zero usefulness?
January 13th, 2006 Zeid Nasser (Admin)
As advertisers begin to utilize the wonderful world of blogs, to promote their products, it was bound to happen that a company like Coca Cola would try to set-up its own, branded blog.
For Coca Cola Zero, a blog has been launched with a strange theme:
“The Zero Movement has one goal in mind. To rid the world of the negative consequences that limit us all. Everywhere you look, someone is telling you how to behave, how to act, what you should and shouldn’t be doing. What if you could live life with zero negative consequences? Zero Hassles. Zero Stress. Zero Fights. Zero Worries. Zero Limits. Zero Shoulds. Zero Parking Fines. Zero Demands. Zero Frowns. Zero deadlines.
That is our goal. Our purpose.”
As you can see, it makes Zero sense!
Why don’t you see it for yourself and decide.
Entry Filed under: BTL & Direct, Brands, International, Online
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