Y&R: We believe in recycling

January 23rd, 2008 Zeid Nasser (Admin)

Y&R Recycle 1

Y&R Recycle 2

Agency: Team Y&R, Abu Dhabi

Executive Creative Director: Ramzi Haddad

Via [ mediaME ]

Entry Filed under: Agencies, Creative, Non-Profit, UAE

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17 Comments Add your own

  • 1. Moey  |  January 23rd, 2008 at 2:30 am

    mmmmm

  • 2. amre husseini AKA biteme  |  January 23rd, 2008 at 7:20 am

    smart & clean

  • 3. AbdallaH SumriN  |  January 23rd, 2008 at 12:04 pm

    nice

  • 4. restless  |  January 23rd, 2008 at 12:42 pm

    Nice, i like ,, but i just have one question who is the target audience here? If its for mass I don’t think that these ads are strong enough to deliver the message,

  • 5. Zeid Nasser (Admin)  |  January 23rd, 2008 at 2:31 pm

    Probably their clients, and members of the advertising community, as this is an agency image building communication.

  • 6. amre husseini - AKA BITEME  |  January 23rd, 2008 at 6:49 pm

    What would be really “nice” is if rather than place ads about it, they actually placed those bubbles on all their different stationary items:)

  • 7. restless  |  January 23rd, 2008 at 8:42 pm

    Nice i dea amre, by that it can be more effective

  • 8. omar  |  January 24th, 2008 at 6:22 am

    Are you kidding me? this is so copied from Remarkable’s products!!!!
    http://www.remarkable.co.uk/
    just open the website and see any product and what it says - I personally have 4 mini notepads of them saying “I Used to Be a Plastic Box”

    maaaan, that’s just ripping….

  • 9. amre husseini - AKA BITEME  |  January 24th, 2008 at 10:17 am

    Yes Omar and I have a few note pads on my desk that say recycled too…but its the concept than rather than place ads in magazines and newspapers to say you recycle (by the way most np and mag’s arent recycled paper) it would be nice to do it on your stationary….CHILL it’s a smarter way of saying you are environmentally friendly…

  • 10. restless  |  January 24th, 2008 at 11:48 am

    Ramzi haddad used to be in Team Y&R Amman ,, i remember this guy، he is the one behind Al Kaseeh sperms ad :)

  • 11. Maissy  |  January 24th, 2008 at 3:32 pm

    It is smart advertising to socialize paper recycle. SImple and easy to understand…

  • 12. amre husseini - AKA BITEME  |  January 24th, 2008 at 4:34 pm

    Restless…and what’s your opinion about the Kaseeh sperm ads?

  • 13. omar  |  January 24th, 2008 at 5:09 pm

    um, the notepads don’t just say “recycled” I hope you visited the actual website and saw for yourself.

    They all go as “I used to be a….”
    so yeah, to me it’s just stealing, lol. I mean, there’s so much about recycling you can work around.

    I’m sad to see how illustrations are missing badly from Arabic ads,
    wish we can do throwbacks to Egyptian ones in the 50s of some sort!

  • 14. restless  |  January 25th, 2008 at 9:58 pm

    I saw the same concept and execution in the communication art magazine in the year 1996 (as i can remember) , it was an ad for Food product “Fox”, so simply master Ramzi copied the same ad, actually he only changed the logo and the product :)

    this is waht i call the ART OF STEALING

  • 15. restless  |  January 25th, 2008 at 9:59 pm

    Amre, I saw the same concept and execution in the communication art magazine in the year 1996 (as i can remember) , it was an ad for Food product “Fox”, so simply master Ramzi copied the same ad, actually he only changed the logo and the product

    this is waht i call the ART OF STEALING

  • 16. amre husseini - AKA BITEME  |  January 26th, 2008 at 11:39 am

    :) What killed me on that concept was two fold…(1) just the thought of the sperm vs. hommos relationship put me off hommos for a while (2) it’s a replica of a Hagen Daz ad that I remember from my college days … (1992)…I was just checking if we were thinking the same thing:)

  • 17. Moey  |  January 28th, 2008 at 6:33 am

    Al Kaseeh sperms ad LOOOOOOOL

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