The Hyundai “Heavyweight Division”

January 28th, 2008 Zeid Nasser (Admin)

Hyundai Industrial

Advertising Agency: JWT Algiers (Algeria)
Creative Director: Jean-louis Rerat
Art Director: Kadar Nefla
Copywriter: Rachid Benyahia

Via [mediaME]

Entry Filed under: Agencies, Creative, North Africa

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28 Comments Add your own

  • 1. Moey  |  January 28th, 2008 at 6:28 am

    wondering why JWT is always unique :)

  • 2. Maissy  |  January 28th, 2008 at 8:38 am

    Good advertising…So clear…direct to the point. I like it!

  • 3. AbdallaH SumriN  |  January 28th, 2008 at 11:18 am

    i like

  • 4. restless  |  January 28th, 2008 at 11:23 am

    nice concept but it looks like a slim boy showing his muscles !! Sorry the visual is not working at all

  • 5. restless  |  January 28th, 2008 at 11:24 am

    BTW the photography is really SUX !

  • 6. Average Jane  |  January 28th, 2008 at 11:43 am

    haha restless and so does yr grammer!!

  • 7. ziad hamdan  |  January 28th, 2008 at 12:02 pm

    Creative

  • 8. ziad hamdan  |  January 28th, 2008 at 12:05 pm

    Restless is rude & unlearnt

  • 9. Minx0r  |  January 28th, 2008 at 12:32 pm

    *gives cookie and milk to ziad hamdan*

    Good boi!

    On a more serious note, fockin cool ad :D First time for me to see something from JWT Algeria. Coolos bananas!

  • 10. restless  |  January 28th, 2008 at 1:43 pm

    Zaid hamdan , i am not going to argue with idiot like you :)
    BTW go and chek your english !! (rude & unlearnt)

  • 11. Minx0r  |  January 28th, 2008 at 2:04 pm

    ^^ loller skates and rolf blades!!

    This is why I love the ME >.

  • 12. ziad hamdan  |  January 28th, 2008 at 2:48 pm

    Restless, I know you man, I’m sure that your name starts with B, and I don’t want to say your history :) lol

  • 13. 3dreams  |  January 28th, 2008 at 3:06 pm

    Is it ads of building company?

  • 14. Minx0r  |  January 28th, 2008 at 3:12 pm

    BEEF BURGER!

  • 15. amre husseini - AKA BITEME  |  January 28th, 2008 at 4:13 pm

    Nice, simple and too the point…the shadows and picture could be nicer, but works very well…

  • 16. Kre8tive  |  January 28th, 2008 at 4:25 pm

    NO. Sorry. (But welcome Algeria!)

  • 17. Vegas  |  January 28th, 2008 at 5:30 pm

    Saw this at Bestadsontv , hats off Algeria. Nice

  • 18. ihab  |  January 28th, 2008 at 5:38 pm

    Vegas, instead of comment other ads try to improve your work and stop stealing ideas…

    cheers

  • 19. Minx0r  |  January 28th, 2008 at 5:45 pm

    ihab, whats the Arabic word for STFU ?

  • 20. restless  |  January 28th, 2008 at 9:06 pm

    ziad hamdan, My name doesn’t start with B, that’s why you don’t know me or no anything about me ,, YALLA GO TO HELL

  • 21. Creative Rules  |  January 29th, 2008 at 11:44 am

    The idea is right.

    The execution isn’t.

    Tell us more about advertising in Algeria?

    Do they have an award show and by the way do you know Luis Parmenter?

  • 22. AbdallaH SumriN  |  January 29th, 2008 at 11:46 am

    i know Luis Pimanta he’s in Tunisia

  • 23. Tricky  |  February 1st, 2008 at 1:37 am

    where are the muscles????

  • 24. restless  |  February 6th, 2008 at 3:26 pm

    Tricky, exactly this is my point ,, i cant see any muscles in the visual !!!

  • 25. Louai Alasfahani  |  February 12th, 2008 at 2:48 am

    Bravooo. two thumbs up.

  • 26. noum  |  March 24th, 2008 at 2:48 pm

    I’m trying to find the ad that has inspired this one. It’s from hyundai, turkey or something lakie this, and it’s exactly the same idea, nicely executed…that’s brass! we should be more creative right here!

    If somebody just find the original ad, please post the URL here ! ;)

  • 27. oussam  |  March 30th, 2008 at 5:26 pm

    Great copycat. Already done.

    http://bp0.blogger.com/_vjsJqJUjBsg/RrhTfb4ZD1I/AAAAAAAAABM/sqc–_jkmN8/s1600-h/Lider_ilanA4.jpg

  • 28. Peter  |  March 30th, 2008 at 5:45 pm

    How can we say “bravo” when a ad is the same than an other ad and copywriter…and more, for the same client. No coincidence. It’s impossible.

    http://bp0.blogger.com/_vjsJqJUjBsg/RrhTfb4ZD1I/AAAAAAAAABM/sqc–_jkmN8/s1600-h/Lider_ilanA4.jpg

    Please stop steal other’s ideas and apropriate them. It’s a shame.
    Now, we know you and be sure that we will follow you In beyrouth, maghreb, and Paris. And certainly on Joelapompe.net.

    Pete

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