The best slots for your product on 96.5 MHz

September 7th, 2008 Zeid Nasser (Admin)

Group Plus Ice Cream

Group Plus Pan

Group Plus Washing Machine

Click Images To Enlarge

Advertising Agency: WUNDERMAN, Dubai, UAE
Creative Director/Copywriter/Art Director: Wunderman Creative Team

Via [ mediaME ]

Entry Filed under: Agencies, Regional, UAE

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14 Comments Add your own

  • 1. Dozero  |  September 7th, 2008 at 6:25 pm

    I like it.

  • 2. restless  |  September 7th, 2008 at 8:32 pm

    i didnt get it :)

  • 3. Zeid Nasser (Admin)  |  September 7th, 2008 at 10:05 pm

    Advertisers put their product advertisement between the songs….

  • 4. Quck comment  |  September 7th, 2008 at 10:15 pm

    nice thought, but just remember that radio is not visual so maybe they should have thought about doing a concept with words or lyrics and then slipping in the brand. know what i mean?

  • 5. Adrenaline  |  September 7th, 2008 at 10:18 pm

    Ah now i get it, so there is an ad after each song…it’s like asking people not to tune to it, or a station making fun of the other station becuase it has a lot of ads.

    Do they know anything about comercial free stations.

    I thought it was about the music it plays: Cool, Hot, and songs that Shakes u, icecream is cool…etc

  • 6. ziad hamdan  |  September 8th, 2008 at 12:47 am

    i disagree quick comment and didn’t get it before zaid explains, for me its complicated bcause the line should be something like: he best advertising between … and not SLOT !! its killing the concept

  • 7. Mouna  |  September 8th, 2008 at 12:49 am

    theyre called slots on radio advertising language…i like it!

  • 8. amre husseini - AKA BITEME  |  September 8th, 2008 at 1:52 am

    Dont agree with you at all quick comment…sorry…

    Loved it, good stuff!

  • 9. vegas  |  September 8th, 2008 at 7:43 am

    I really like these. An odd visual that makes you want to find out what its all about. Cant ask for more than that….

    The only thing I would say to a team who slipped this across my desk would be to ask them if there was a way to get more of a benefit into it. Why is this the best slot for your product? Is it the format, the type of listener? Or maybe the fact that you products really stand out on this station, something which is backed up by the visual.
    But hey, I have the arse periscope out. Its a lot easier to throw your two cent worth in after the idea has been done.

    NIce ads. Hats off.

  • 10. Sam  |  September 8th, 2008 at 10:39 am

    its a nice concept, but the implementation is not that great….

  • 11. jayson  |  September 8th, 2008 at 11:25 am

    i like the concept, but i don’t like the background.

  • 12. Kaz  |  September 10th, 2008 at 9:27 pm

    I like….

    I think Spot is more the radio term. It sounds better than Slot as well…

  • 13. Moey  |  September 14th, 2008 at 12:58 pm

    love them, amazing. hats off!

  • 14. kre8tive  |  September 15th, 2008 at 11:22 pm

    Lame. Just Lame.

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