Space to work out, without getting worked up
December 4th, 2007 Zeid Nasser (Admin)
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Agency: Ogilvy One Worldwide, Dubai
Client: Jumeirah Emirates Towers – Big Apple Health Club
Creative Director: Paddy Maclachlan
Art Director: Satyen Adhikari
Copywriter: Satyen Adhikari, Chandrachoodan
Photographer: Nader Bilgrami
Stylist: Saher Khalil
Retoucher: Jomy Varghese
Entry Filed under: Agencies, Creative, UAE
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4 Comments Add your own
1. restless | December 4th, 2007 at 6:34 pm
Basic concept, bad bad bad retouching ..oh my god !
god save us and help us to survive
2. Kaz | December 5th, 2007 at 2:51 am
I feel like the campaign was built around the copy.
Nice identity and pictures as well.
People look glued on…
3. Kre8tive | December 5th, 2007 at 11:08 am
“wallpapers”
4. Kabir | December 20th, 2007 at 1:23 pm
The retouching is fine, so is the concept. “god save us and help us to survive” - stop being a drama queen, restless. Easy to bitch about other people’s work.
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