Sony Bravia Stadium & Cinema
November 10th, 2007 Zeid Nasser (Admin)
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Advertising Agency: FP7, Dubai
Creative Director: Ali Ali
Art Directors / Copywriters: Ali Ali, Maged Nassar
Illustrators: Asoka Weligama, Lucky Liyanage
via [ ads of the world ]
Entry Filed under: Agencies, Creative, UAE
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12 Comments Add your own
1. omar | November 11th, 2007 at 9:07 am
i don’t get it….
2. Ahmed Qandil | November 11th, 2007 at 9:13 am
what is this about!!
3. restless | November 11th, 2007 at 1:48 pm
nice concept , bad interpretation ,
4. restless | November 11th, 2007 at 1:56 pm
they want to say that Bravia LCDs are wide and big just as a football stadium or a big cinema,
5. Kre8tive | November 11th, 2007 at 3:07 pm
Logo positioning is bad, and where’s the end line? Strange how they played with it. Aahh, another scam on the wall.
6. Kaz | November 12th, 2007 at 7:34 pm
I think it’s about how that no matter where u are sitting in the stadium or cinema, you have a view of whats happening….
Then again if u’re sitting in C Class in Cairo stadium or in row N and some fat chick with a baby is infront of you you’re screwed….
I don’t get it….
and it looks ugly…
7. Just_a_guest | November 13th, 2007 at 12:06 pm
well i guess non of u “so called creatives” (sorry for the rest of the real ones around) got it, cuz u lack knowledge :o)…
It’s the apartment’s floor plans guys and the concept of the Bravia is making your TV ROOM as the real experience of a stadium or a theater.
i call you “The Usual Suckspacts” :o) u have nothing to do in life but to get on different blogs (plus facebook) and comment ..
FYI* “The usual suspect” is a movie
*FYI= for your info.
8. omar | November 14th, 2007 at 8:01 am
Just_a_guest, if you haven’t been so generous and provided an explanation as well as other ones no one would grasp the concept behind the ad.
HOW ON EARTH are we supposed to know they are “appartment” floor plans and not for actual freakin’ stadiums or God knows what.
If you did this ad, seriously consider it your career suicide
otherwise you might as well go ahead and have an actual one - go EMO. Extremely abstract, dull colours, and just overall stupid…deal with it
9. kre8tive | November 14th, 2007 at 5:51 pm
Just_a_guest… I think the ad needs a headline to support the visual. The ad fell short dude, But the idea (cliché) is there.
10. kre8tive | November 14th, 2007 at 6:00 pm
and btw, I like the usual “suckspacts” fits better on you.. lol. (YFSIS).
11. Kaz | November 15th, 2007 at 1:41 am
Speaking from the perspective of your average consumer…
This does not show at all…
Perhaps if there was a tagline I could understand a bit… apart from that… sucky art direction…..
Oh yeah.. and well done Just_A_Guest…
I guess you are smarter than all of us….
12. restless | November 21st, 2007 at 3:59 pm
Just_A_Guest… you suck
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