Stop poaching: The only place you’ll see a lion soon
February 25th, 2008 Zeid Nasser (Admin)
Click Image To Enlarge
Agency: IKON Advertising & Marketing, Dubai
ECD & Writer: Shantesh Row
CD & Art: Gopal Goud
Designer: Pramod Gaikwad
Entry Filed under: Agencies, Creative, UAE






















11 Comments Add your own
1. restless | February 25th, 2008 at 1:37 pm
first , really bad photoshop work
second, i didn’t get this ad ! what is it about?
2. marc | February 25th, 2008 at 1:44 pm
I’m confused as to whether the poaching refers to actual lions or poaching ideas out of ad annuals?
3. iHaveAnIdea | February 25th, 2008 at 2:28 pm
it’s ok “restless” if you didn’t get the ad ! that’s the idea. they probably want to say that soon they’ll win a lion by linking it to Lion poaching in india. Then placing Khaleej times logo. Mixed messages, very poor photoshop skills, no idea. Sorry guys, doesn’t work for me. Remove the bottom line and replace Khaeej time with IKON advertising and you’ll end up with a nice poster for your conference room.
4. Kusum | February 25th, 2008 at 2:31 pm
Well if the idea is to link the Cannes Lion with an intention to win at Cannes, it fits the bill.
Not that I love it, but I like it.
5. Nita Rai | February 25th, 2008 at 3:51 pm
Santesh Row… Are you working with Gmasco or IKON…Niways that doesn’t matter…It’s really bad yaar…What are u doing? Haven’t you seen the D&AD, One Show and other award books…
Shantesh…Come up with some sparkling ideas???
6. Shantesh | February 25th, 2008 at 5:08 pm
Nita, am with IKON these days. Thank you for your comment. As with all criticism, you take the rough with the smooth…so if you didn’t like it, that’s your opinion. I’ll try and make work that’s more ’sparkling’ yaar. Kusum, IhaveanIdea and Restless, your criticism matters too. Anything to keep bettering oneself. Cheers.
7. amre husseini - AKA BITEME | February 26th, 2008 at 10:41 am
me no speaka da lankwaj of da copywlighta who lote dis ad! WHAT IS THIS SAYING?
8. kalpesh patel | February 26th, 2008 at 2:16 pm
its clear its scam. why make it a khaleej times ad… when this could be a Dm. The common man won’t get this.. that medal isn’t as popular as the Fifa worldcup or the Oscars.. Total Scam.
9. iHaveAnIdea | February 26th, 2008 at 3:49 pm
Good point Kalpesh.
10. Creative Rules | February 27th, 2008 at 12:51 pm
The headline is a mess.
Better to ask the question:
Will this will be the only place we’ll see a Lion in the future?
I agree it’s probably a scam. The idea would only appeal to the Advertising industry and I doubt it actually ran.
11. wk | March 12th, 2008 at 4:59 pm
Are you guys ok? who on earth would know that’s a cannes lions? It’s a scam for sure. I bet on it. I highly doubt this is targeted at the advertising industry. come on, work a bit more.
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