Online TV ads to rival ‘traditional’ TV

May 24th, 2006 Zeid Nasser (Admin)

Google TV

Everybody’s saying it’s the next big thing: online TV ads.

As you would expect, at the center of this new movement is…. who else….. Google!

Google has made billions of dollars with text ads linked to search results or shown on sites that are part of it’s AdSense network, including this site :)

But now, it’s moving into video advertising, entering a lucrative territory dominated for more than half a century by television.

Google plans to sell advertising space for video ads of up to two minutes long. The ads will not appear on Google.com or its related sites, but on sites that pop up when users search for information.

Read more at The Washington Post.

Entry Filed under: International, Online, TV & Film

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