Tool to know your website audience & keyword target

June 29th, 2006 Zeid Nasser (Admin)

Microsoft Ad Center Labs

Something free from Microsoft?

Yes and it’s actually a neat tool, that draws its results based on search engine data from MSN Search.

Simply, you type in a website’s address or keywords and you get a ‘Demographic Prediction’ result that anlayzes search results revealing, for example, whether you have a more male or female oriented audience, with age groups and other useful info.

I was pleased with AdBlogArabia’s results. Apparently, 27% of our readers are between the ages of 25 and 34 and 23% are between 35 and 49 years of age.

The male-female split seems quite alright for the marketing communications industry at 42% female to 58 male.

Try it.

Entry Filed under: International, Online

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1 Comment Add your own

  • 1. ozgur alaz  |  July 4th, 2006 at 3:58 am

    Thanks
    Great tool

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