Keep the ‘twin assets’ happy ……… Controversial?
November 9th, 2006 Zeid Nasser (Admin)
With Cancer, one loses more than just a breast. Examine yourself.
Liwa Advertising say: Breast Cancer is the most prevalent cancer amongst women. It is estimated that it affects more than 1 million women worldwide, every year. But, Breast Cancer does not just affect health. It also affects the happiness of millions of families.
The contoversial part of this ad is the ’subliminal’ use of twin children as a metaphor for two
breasts.
Client: ETA ASCON STAR
Creative agency: Liwa Advertising, Dubai.
Creative director: Suhas Rege
Copywriter: Shanty
Art director: Vinayak Adate
Entry Filed under: Agencies, Controversy, Creative, UAE
Technorati Tags: Liwa Advertising, ETA ASCON STAR, Breast Cancer Awareness
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4 Comments Add your own
1. shakil | November 10th, 2006 at 11:03 am
Dear Vinayak….!! You are Done…Very Creative Concept…Well Done My Friend…!!! Simply Great Work…!! Congratulation.
2. SHANDY | November 11th, 2006 at 1:02 pm
Very nice concept! Very emotional . U can get awards
3. Nikita Rai | November 12th, 2006 at 10:35 am
Definitely it will win award… Cannes.. One Show… New York Festival…D&AD.. Clio…London International Awards…
Do you want me to write few more awards name…
Nikita Rai,
Ogilvy - Mumbai
4. Breast Cancer Babies » O&hellip | November 13th, 2006 at 2:09 pm
[...] Via Twenty Four, Advertising Spoilt Me, HoutLust, AdBlog Arabia [...]
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