Jordan Advertising A-wars: Y&R vs. PG
August 29th, 2007 Zeid Nasser (Admin)
This message is clear. Quite creative, and aimed directly at a major rival, but it’s a bit too nasty and overly offensive!
The answer from the ‘2nd finger’ ….. Ouch!
Also, quite creative.
Entry Filed under: Agencies, Controversy, Creative, Jordan























97 Comments Add your own
1. Amre | August 29th, 2007 at 11:56 am
I will be honest I loved the Y&R ad and it really made us search for a solution. The only thing that was a little insulting was the fact that it did not respect the local culture, it went overboard in regard to correctness I think…
2. restless | August 29th, 2007 at 12:14 pm
I like how PG dealt with Y&R negative attitude, as i mentioned in my blog I still believe that Y&R ad is not ethical and cheap.
3. restless | August 29th, 2007 at 12:16 pm
BTW Zaid i like the title ” Jordan Advertising A-wars: Y&R vs. PG” ,,, this is quite creative
4. ivan | August 29th, 2007 at 1:43 pm
Haha! Well done Publicis.
http://adsoftheworld.com/blog/ivan/2007/aug/29/agency_fight_in_jordan
5. creative rules | August 29th, 2007 at 2:35 pm
The Y&R ad was brilliant. A strong idea nicely executed and straight to the point.
The Publicis ad?
They played right into Y&R’s hands.
A pathetic weak response.
Badly concieved.
Badly art directed and badly written.
Overall a complete mess.
The guys over at Y&R must be delighted.
6. Lol | August 29th, 2007 at 3:01 pm
Y&R took more awards than Publicis even in the previous awards, if they have claimed #1 from Publicis this year that would have justified the offense, if you say you’re the no.1 agency you must act like no.1
7. Samer Marzouq | August 29th, 2007 at 3:25 pm
Creative rules….a brilliant ad? Don’t you know what culture you are in in Jordan, what about respect for tradition? Great creative works with cultural constraints as obstacles to deal with, it doesnt disrepect it. Just FYI Team Y&R invited all their clients to dinner the night after the PG ad to quite them down….DUHH!
8. restless | August 29th, 2007 at 3:34 pm
creative rules, i disagree with you beause:
1- PG ad was polite some how
2- they did something Y&R totally forgot about
3- Y&R forgot about the Jordanian culture where this kind of visual is a super taboo, and not acceptable at all,,, I believe that who did this ad is not Jordanian and he knows nothing about the society (negativity brings more negativity)
sorry Y&R amman , this is really bad and not up to Y&R standerds
9. creative rules | August 29th, 2007 at 3:37 pm
That’s not what I heard.
Apparently they all went to eight on Abdoun Circle and celebrated the biggest win in the history of the Jordan advertising awards.
Finishing I believe at 5am the next morning.
10. restless | August 29th, 2007 at 3:42 pm
Samer Marzouq, You are absolutely right
11. Pheras Hilal | August 29th, 2007 at 3:49 pm
Well, true, Y&R have churned out a much more creative, and also aggressive concept than Publicis, but it reflects such poor manners and taste. Publicis were trying to be very diplomatic in their response in order to gain the compassion of clients, and I think that generally, Y&R will be perceived as arrogant. What annoys me is that I’ve hardly come across a neat advertising campaign from either firm, and yet they blow up their creativity and wits when it comes to rivalry and competition, and not when it is regarding the client.
12. creative rules | August 29th, 2007 at 3:54 pm
How would you know Useless.
Were you there at Eight?
By the way Usless how many times did you get up last Friday night at the Hyatt?
13. 2too | August 29th, 2007 at 3:55 pm
i feel sorry for who thinks we are still in the stone ages.
jordan is not what you think ,be more open minded when you look at AD’s next time.
if you want to have world class AD’s stop whining and don’t use culture as a way to put down great work.
and what Publicis did is waited 2 days to come up with a stolen AD ,maybe the internet was slow or something .
hope next time they can count on the creative they got not look for ideas of the net ,what a shame.
good luck next time i guess .
14. Gibbo | August 29th, 2007 at 4:07 pm
Publicis, will you be entering this ad in next year’s awards? Y & R would clean up if they entered their’s.
15. restless | August 29th, 2007 at 4:08 pm
i wasn’t there actually i was busy creating something more useful, i bet that you are the one who did this Y&R af
btw you have to behave and have more respect, your negativity wont get you anywhere my, nick name is RESTLESS.
and please Talk logic and reason
16. creative rules | August 29th, 2007 at 4:17 pm
i wasn’t there actually i was busy creating something more useful????
How can someone with a name like Useless do something useful????
If you really eat breath and sleep advertising like you say on your blog then how could you stay away from the creative event of the year????
Obviously you’ve not created anything useful in the past 2 years.
17. Uncle Sam | August 29th, 2007 at 4:19 pm
I disagree with both of you actually, what I like the most is Saatchi & Saatchi ad, simple & neat, ethical & (Really) straight to the point.
18. SHAKIRA | August 29th, 2007 at 4:23 pm
SHAKIRA SHAKIRAAAAA
19. commenter | August 29th, 2007 at 4:25 pm
I dont think giving the credits to a foreigner creative director for such work IN JORDAN is fair at all.. afterall as mentioned, we still live in a very traditional culture, and this CD probably has no appreciation or recognition of it.. i blame the team who work with him for allowing such a disgraceful idea to show in newspapers!!
i’m sorry that Y&R feel that way, since when advertising is that aggressive and nasty in this country?!! we dont have to reach this stage, we shouldn’t actually! where’s the high spirit of competition?! that’s not the proper way to deal with winning! shame on you Y&R!!!!
again, because most of you seem to forget, we’re only expressing our personal opinions here!!! its getting really ridiculous with all these comments, stop the silly friction and grow up!!!
20. restless | August 29th, 2007 at 4:27 pm
Apparently you forgot about your war with PG and started war against me ,,, hahahahahah that’s sick ,, man i won many awards more than you can imagine and still if i wanted to share with you my personal life i would have not called my self restless
21. Gibbo | August 29th, 2007 at 4:28 pm
Has everyone forgotten the horrendous contribution Saatchi’s made?
A true waste of paper. That ad killed 100 trees.
22. LIONS RULE | August 29th, 2007 at 4:33 pm
Creative Rules…seriously are you on the Y&R payroll…lets be honest now…Also the night of the awards Y&R went out and celebrated all by their lonesome. Rumor has it that in resposne to the PG ad and to save face they invited their clients out Monday night, which as usual from Y&R would be toooo little toooo late!
23. sway rose | August 29th, 2007 at 4:39 pm
Again…To my humble knowledge, advertising doesn’t lead society, it in fact reflects society and I don’t think that seeing a middle finger (although it wasn’t that direct) in an ad is not that big of an issue or “taboo” unless you never seen one before! if that’s the case, you should pay a visit to Jordan and see it for yourself.
24. restless | August 29th, 2007 at 4:46 pm
and now some one from PG has join the party
25. Gibbo | August 29th, 2007 at 4:52 pm
This would never have happenend if Ads of the World didnt publish the ad that Publicis copied.
Why is no-one thinking of the poor creatives that had their crap idea copied?
CD of P.G, you also need to defend yourself. Shocking shocking work. I hear Saatchi’s may be looking for somone soon.
Objects needs an editor….
26. Uncle Sam | August 29th, 2007 at 4:56 pm
Horrendous Contribution !?!?!?!?!?
they are the only agency who thanked their winning Clients, on the contrary of other agencies whom were busy showing off !
27. restless | August 29th, 2007 at 4:58 pm
Gibbo, if Saatchi ad killed 100 trees then Y&R Ads killed millions
,, i think that Saatchi ad was the best, coz it was polite and more emotional dictated to their clients
28. sway rose | August 29th, 2007 at 5:07 pm
ZZZzzzzzzZzzzzzzz
29. Gibbo | August 29th, 2007 at 5:10 pm
Cmon guys.
Surely the house ad is your chance to do something great. Very few constraints. A positive message. instead, eveyone either did bland work, or felt they had to comepte with the big guys.
Y & R did something controversial (barely), that we are still talking about. Great publicity for them.
And the Saatchis ad. The power of love. Cmon. Isnt advertising about creating ideas based on insights? Not puns.
30. creative rules | August 29th, 2007 at 5:11 pm
Useless said. “Apparently you forgot about your war with PG and started war against me ,,, hahahahahah that’s sick ,, man i won many awards more than you can imagine and still if i wanted to share with you my personal life i would have not called my self restless.”
Please please share these awards with us Useless or is this more of your BS.
31. eyewitness | August 29th, 2007 at 5:13 pm
i wonder what would a CEO of any local prestigious company think of the agency he’s dealing with after seeing them giving the finger to it’s competitor on papers
remember that Jordan is still mainly a conservative market with few exceptions
32. commenter | August 29th, 2007 at 5:14 pm
BIKAFFI RADE7!!!!! 3EB YA JAMA3A!!!!!!
33. Uncle Sam | August 29th, 2007 at 5:23 pm
Gibbo,
If you like Y&R ads its your point of view, I dont mind at all, but if you are in the level of fingers & mosquitoes, then you are too too far to judge on Saatchi’s ads.
& one more thing Gibbo, GIB MIN HOOON
34. restless | August 29th, 2007 at 5:24 pm
Brainless rules, i dont have to show you anything
so stop your BS
35. Gibbo | August 29th, 2007 at 5:42 pm
ouch Uncle Sam.
Saatchi’s can be judged and they should be. Too often they produce garbage.
Just like the Arabic diatribe that you spew out.
Póg Mo Thóin
36. Goe | August 29th, 2007 at 5:43 pm
To creative rules. Dude just if you wanna talk a bout creativity look at this great art work and feedback .I think this is your creativity level
http://adsoftheworld.com/forum/exhibition/fish_fart
So if anyone want to talk a bout PG you should remove this shit first
to be strong enough.
37. Uncle Sam | August 29th, 2007 at 6:12 pm
Hehehehe!
Now I can see you are pissed,
but it took so much time to understand it, which means that you could be too stupid to understand it, or you are a stupid forigener whos trying to impress others,
any way you can kiss mine also
P.S. Ferme La. Tu as un Chien
38. Gibbo | August 29th, 2007 at 6:16 pm
I dont kiss Uncle Sam’s ass i can assure you.
Not pissed. wish i was. I need another drink
39. Goe | August 29th, 2007 at 6:26 pm
whats happened with my comment guys
40. Goe | August 29th, 2007 at 6:33 pm
cc
41. LIONS RULE | August 29th, 2007 at 7:08 pm
Peter…or creative rules which ever you prefer, would you like to open up the book of all the ads you’ve copied since you’ve been here? Lets start with the tire ads, or maybe the Knot not ad, or would you prefer some quiet so you can concentrate on stealing a new concept for the brief in front of you?
42. NZNN | August 29th, 2007 at 9:17 pm
soo typical, PG manners!! ewwwwww… hey Lions rule,, chill… u think copying ads is the most unethical thing in the advertising world?? at least if he did it he’s not stealing the work of another agency! (not specifying creative here) arent u the ones who say ideas will end someday so we have to recycle or whatever! how original!!
43. creative rules | August 30th, 2007 at 8:25 am
It’s very easy (and just a cheap shot) to accuse people of ripping off work without prooving and backing up what you’re saying.
Like the way the Publicis Knock knock ad was exposed on
http://adsoftheworld.com/media/print/screen_entertainment_newspaper_ab…
They even used the same door knocker….unbelievable.
So where’s the proof on the award winning Knot Not ad?
Or the award winning tire campaign?
Or anything else for that matter.
If you don’t (and I bet you can’t) you just fall into yet another bitter and twisted Y&R hater.
(And believe me there are thousands here)
44. creative rules | August 30th, 2007 at 10:57 am
It’s very easy (and a cheap shot) to accuse people of ripping off work without any proof.
Like Emad did with the Publicis ad.
See
http://adsoftheworld.com/media/print/screen_entertainment_newspaper_ab…
(They even used the same door knocker)
So if you want to play this game and not end up with egg on your face again give us proof that:
1. The Knot not ad was copied.
2. The Kumho tires campaign was copied.
3. In fact any work that Y&R has run has been copied.
If you can’t you have no credibility whatsoever and just fall into the large camp of bitter and twisted Y&R haters.
(And believe me there are thousands out there)
Just for the record, last monday’s night at Eight to celebrate the record win with the THG group and their clients was organized on the night of the awards and not (as some people would like to think) on Sunday after seeing the Publicis ad.
Cheers Lions rule and happy research hunting.
45. creative rules | August 30th, 2007 at 11:13 am
The link above didn’t work so here’s the ad in question.
http://adsoftheworld.com/media/print/screen_entertainment_newspaper_abhishek
46. commenter | August 30th, 2007 at 11:28 am
i believe that PG used the same image of the door knob, and they didnt use the same concept, the KNOCKING DOWN concept..
and people chill for a moment!! I admire everyone’s loyalty to their own agency, yet remember we’re talking about the ethical use of Y&R’s “finger” ad, which i still believe is shameful..
7′arj halla2 each of you yerfa3 lal tani osba3o, would it make this ridiculous conversation end and everyone feel better?!
47. restless | August 30th, 2007 at 11:33 am
commenter, I agree with you !
48. Zeid Nasser | August 30th, 2007 at 11:40 am
I wanted to sit this one out…. but it’s becoming silly.
PG’s ad is NOT A COPY of the ad you are referring to.
PG’s logo is the Lion, and the idea is to say that Y&R were ‘Knocking PG’ ….. any creative director could have put these things together for a Lion-mouth door knob which by the way exists all over the world and is not exclusive to India or wherever this supposedly copied ad cam from.
The Y&R ad was Strong, PGs answer was as Strong …… everyone saw this fight and was entertained … CASE CLOSED!
49. restless | August 30th, 2007 at 11:46 am
wow that was really hard
50. roger | August 30th, 2007 at 12:28 pm
Y&R AD rocks! Creative, straight to the point and SIMPLE!!!!
Publicis reply sucks! VERY defensive VERY obvious! should have been played much more wisely!!! (more witty!)
yalla barki a la prochaine………
51. LIONS RULE | August 30th, 2007 at 1:29 pm
First of Peter (creative rules) the tire ad is straight stolen from a concept for Pirelli soon we will post it for you to see on all blogs interested in embarrassing you. The real funny thing is the way you started your commentary. Y&R’s ad is very creative…well since your the guy behind the ad, kind of makes sense that you would defend it.
Since Zeid answered you on the knocker I wont even try. Why dont we go back to Arab Ad copy cat section of 2006 and see how many times Y&R and Intermarkets jordan were honored as copy cats. Also if you remember that insurance ad you guys did in 2005 that won an award that also turned out to be a copy and lets not forget the cozmo ad stolen from the uk…so please if you’re going to talk have the ability to back it up. Dont accuse anyone of being a copy cat when that is exactly the way you work, ask your own staff they’ll tell you.
If I was you I too would be worried, four years, no real growth in the number of advertising wins an expatriate salary and all the other agencies even AGA catching up with you…tick tock or in this case knock knock!
52. restless | August 30th, 2007 at 1:55 pm
most of Al-Kasee7 ads are stolen
specially the can opener ad and AL-homos sperms ad,, 
53. restless | August 30th, 2007 at 1:55 pm
most of Al-Kasee7 ads are stolen
specially the can opener ad and AL-homos sperms ad,,
54. Jordanian Male | August 30th, 2007 at 3:06 pm
Guys ……. Did you forget that this childish debate is seen across the region and from all over the world …
3anjad 3aieb heik …. Is this how you want to show the Jordanian Advertising industry when top creative and top managment from top advertising agencies in Jordan talk ???????????
Walahi 3aieb …..
Grow up plzzz all of you and concetrate on your work and on helping and raising the level of the Jordanian advertising industry …
55. creative rules | August 30th, 2007 at 3:07 pm
Lion Rules.
Again all you do is make up things without proof.
I know nothing about the Pirelli ad you talk about. (It may just be a coincedence so I’d be interested to see it) Nor the Copy Cat ads in Arab Ad. And which insurance and Cozmo ads are you talking about?
On the subject of advertising wins we have won a huge amount over the past 4 years. MobileCom, Nabil, Fine, LG, Emmar and Jordan Insurance are just some of them. Plus growing all our current clients and winning projects from them internally.
And on the subject of growth we are almost double the size we were 4 years ago.
So I’m feeling pretty relaxed actually how about you?
Cheers
56. creative rules | August 30th, 2007 at 3:25 pm
Restless.
You ‘re also just making stuff up as you go along.
Show us the ads that Kasih ripped off please.
57. Uncle Sam | August 30th, 2007 at 3:29 pm
Creative Lose !!!!!!!!!!!
58. LIONS RULE | August 30th, 2007 at 3:52 pm
How is 34 to 45 in 4 years double the size? If Zeid Nasser is anywhere on this blog can you please explain the copy cat section of Arab Ad, and the numerous recognitions of Y&R Jordan therein.
Emaar isnt a local win, you have it out of Dubai. You dont work for Fine anymore do you? Jordan Insurance is aligned with your owners and mobilecom wasnt that an embarrassment at the awards for you…
59. restless | August 30th, 2007 at 3:54 pm
I will, just need some time to dig for them
60. LIONS RULE | August 30th, 2007 at 3:58 pm
RESTLESS
Hommos sperm ad is stolen from Hagen Daz…just for the record, maxim pineapple ran once and then stopped when they found out its copied from a Jordanian agency…the tag line for Bank of Jordan’s summer campaign “Flip your life” was the line for Fastlink summer campaign in 2005…
61. Mohammad Waheeb | August 30th, 2007 at 4:12 pm
congratulations to 2 & 3 & 4 & ……………&100
62. creative rules | August 30th, 2007 at 4:57 pm
The Hommos sperm ad was done before I came here so I can’t tell if it was stolen or not. (It was done by a very talented guy called Ramzy so I doubt it)
We never used the line ‘Flip your life’ for the BOJ or anything like it.
Don’t know which Jordanian Ad agency’s pineapple ad your’e talking about (please be specific)the Maxim ad ran many times, is still running and is sceduled to run in the future. (How would you know how many times it ran anyway?)
Emaar and JIC were both accounts we had to present to and win.
I do recall a section in Copycat 3 years ago (not 2006 as you claim) where an outdoor campaign that ran in Lebanon was similar to ours and when we checked when it ran we found it went up after we did.
(I’d like Zeid to send me any other times we made copycat but I can assure you if we did we would’ve known about it.)
And when I say doubled I didn’t mean just staff. (obviously I’m not at liberty to discuss details)
You know what? I’m tired of debating with someone who can’t get their facts right.
Say what you want, make up as much as you want and show whatever you want I don’t care.
Auvoir
63. restless | August 30th, 2007 at 5:33 pm
Don’t doubt it, The Hommos sperm ad is 100% stolen even ramzi Haddad knows this fact :), it was for Fox food products as I can remember and I am trying to find it, I will find it together with Al-ksee7 can opener ad … I will prove that soon
64. Lions Rule | August 30th, 2007 at 9:45 pm
See the advantage of having a foreign creative director…PETER…”FLIP YOUR LIFE” in Arabic is “RAH NIKLEB HAYATAK” which is even currently still running for BOJ, aren’t you ontop of things at y&r…?
Emaar is a worldwide Y&R account the creative guy that worked on the stuff for the Jordan project is based out of Dubai…The Maxim Ad was produced in 2004 and ran in the 2005 awards for another canned product. The ad was produced by AGA orginally.
You said doubled your wins in four years…I asked how 35 to 44 is double…nothing about staff…
So you are right the world still goes round. things will change soon the number one agency in Jordan will be Momentum and Partners and we’ll all be too busy checking our blogs…this has been fun…Zeid love da blog, love you and leave you!
65. creative rules | August 31st, 2007 at 12:08 am
Wrong…yet again on every point.
66. restless | August 31st, 2007 at 3:30 pm
Allow me to interrupt you people , today while i am checking “Shuto” posts (who is creative rulz or peter) in ads of the world i saw the Fish Fart ad , damn man you were Defending the ad to death ,,, trust me this is the most stupid ad i have ever seen in my entire life even if it was just a dummy layout but still the concept is lame and not worth it to talk about .. beside I don’t like it when you said ” I agree it could’ve been executed perfectly but Hey… this is Jordan where we have clients who don’t pay for a thing and we have to band aid things together and lucky if we can shoot anything”
yes we have many client who they don’t want to pay much money for the art work but still always there is a way out so this is not a good reason to produce crapy work !!!
btw this is the link:
http://adsoftheworld.com/forum/exhibition/fish_fart
thanks
67. creative rules | August 31st, 2007 at 4:18 pm
What would you know if an ad is any good or not Useless.
You’ve never produced an ad in your life.
You’re just a junior designer hwho’s afraid of showing any of his work to anyone because you’re too embarrassed and terrified it’ll get ripped to shreds.
You have no credibility on this forum Usless so butt out and go back to designing matchbox covers.
68. creative rules | August 31st, 2007 at 10:19 pm
Okay okay now that I’ve read your anti foreigner statements etc etc on your interview on an another blog I get the picture.
Lions Rule is our dear friend Amre Hussieni in drag from Publicis Jordan.
The man that stormed out after Y&R started to win all the print awards and dictacted to all his staff to follow him out…abusing Zeid the organizer for not getting Publicis enough votes.
What…Zied does that tell you???? You rig the votes???? God forbid.
After which Amre hears from the outside (while smoking and drinking in the foyer) that Publicis is starting to do well so he races back inside (telling his staff to follow ) to bask in the glory.
He sits there along with his whipped in staff.. to witness …yet again that… inspite of all everything he has failed yet again,
He was reasured (through Amman rumour ..the best in the world by the way) that his agency would sweep the awards and finally top Team Y&R.
Oh dear…it didn’t happen.
So he resorts to trying to discredict the award winning agency.
Let’s suggest their ads are ripped off.
That’s a good tactic.
How about suggesting the Foreign Creative director is overpaid and hasn’t performed over the past 4 years????.
Errrr….he’’s taken the agency to two record breaking results at the Jordan advertising awrads for the second time in a row???
(something you have promised to all your staff but didn’t deliver)
Let alone all the great new business wins over the past 4 years.
Hang on in there Amre maybe just maybe the next time you’ll get a little closer.
Cheers and good luck.
(a word of advice… try not to be so jealous and bitter)
69. creative rules | August 31st, 2007 at 10:29 pm
Oh by the way I’ll be with the top brass of Publicis in a castle north of Paris on Wednesday I’ll give then your regards,
70. razor | September 1st, 2007 at 9:17 am
I can’t believe all the hype over these ads.
The Team ad is not giving the finger to Publicis for God’s sake!!!!
It’s Publicis giving the finger to Team!!!!
If you read the headline it says: “How does it feel to be next to number one?”
The feeling for the second placed agency is to feel like giving the finger to the first placed agency.
Don’t people read headlines anymore????
71. Kre8tive | September 1st, 2007 at 6:51 pm
Damn Right.
72. lion rules | September 1st, 2007 at 10:13 pm
My dear peter from the name lions rule you can tell who I am, I have my email and my url there. not trying to hide anything and didnt pat myself on the back for my own creative recognition in any of the blogs as you did…go back through the history of the blogs. Didnt have to hide my name to commend my own work.
Sorry wrong about the Foyer thing…came back solely out of respect (personally for Zeid) not for the entire event or the awards. Especially given the fact that the ads you were winning with were either never placed Knot not or pirelli wannabe ad.
For your statement next time we’ll get closer. Look at the history of the event and you’ll see how close we’re getting my friend…
Finally wrong on all counts…about the ads you’ve stolen…prove me wrong…
For your visit to a CASTLE north of Paris, hope you get some useful creative insight…
Thinking about it Razor…you are totally right…
73. restless | September 2nd, 2007 at 12:04 pm
Brainless rules, or peter
at least i have enough decency not to produce carp ! btw do you remember the anti-mosquito ad that was my answer for your stupid corporate ad ,,, http://ragejoadv.com/page/2/ ,,,,, this is my work
so cut the carp man and reconsider your negative attitude ..
salam ..
74. creative rules | September 2nd, 2007 at 1:28 pm
Carp is a fish commonly found in rivers in Europe.
Yet another useless post.
75. restless | September 2nd, 2007 at 1:59 pm
i mean CRAP,
76. restless | September 2nd, 2007 at 3:00 pm
btw thanks for the information
77. Uncle Sam | September 2nd, 2007 at 3:13 pm
Razor,
Be reasonable, it’s a crystal clear finger from Y&R to PG, but I have to say that PG “Payback” finger was much much painful.
Besides, you are saying that Y&R did not finger PG, but PG fingered Y&R!!!!!!!!! & how did you concluded that (PG fingering Y&R) ??????
78. razor | September 2nd, 2007 at 3:59 pm
Uncle Sam,
Read the headline.
It’s really not that hard.
Who has the middle finger up?
Not Y&R they are number one so they are the index finger.
Publicis feels like putting up their middle finger to Y&R because they came second.
Hello!!!!!
79. restless | September 2nd, 2007 at 4:23 pm
Razor you have a valid point here , I do agree that it can be understood like this , but the thing is we all know here in Jordan that Y&R and PG fight so hard to be #1 , btw this is another weakness point in the ad ,, peter did you think of it
it is more like shooting your self in the foot …
80. creative rules | September 2nd, 2007 at 4:49 pm
LION RULES (Alias Amre )
Allow me to quote you.
“My dear peter from the name lions rule you can tell who I am, I have my email and my url there. not trying to hide anything and didnt pat myself on the back for my own creative recognition in any of the blogs as you did…go back through the history of the blogs. Didnt have to hide my name to commend my own work.”
HERE YOU SAY YOU’RE CLEARLY NOT AMRE HUSSEINI
“Sorry wrong about the Foyer thing…came back solely out of respect (personally for Zeid) not for the entire event or the awards. Especially given the fact that the ads you were winning with were either never placed Knot not or pirelli wannabe ad”.
NOW YOU’RE SAYING YOU ARE AMRE HUSSEINI (Unless there were two of you that stormed out)
So let’s stop all the bull.
Just accept the fact that you and your agency are the second rated creative agency in Jordan. (By the way you’re extremely lucky Adpro and Promo Seven didn’t enter otherwise you would’ve come in number four.)
By the way both the Knot Not and Tire ads ran in the local press. Just ask Media edge for a schedule.
Further more just to set the record straight, the idea of having a party to celebrate our record win with our clients was decided straight after the awards night, not (as you would believe) after we saw your response.
And while we’re on the subject of not hiding behind a name: Why do you also hide behind Samer Marzouq? You’ve clearly created this site as a Publicis facade pretending to give an unbiased point of view to the advertising world.
I must say everybody was enjoying this harmless debating until you came along and out of deep deep resentment and jealousy turned everything personal and nasty.
Now not only all your staff (embarrased I assume) know your true colours but so does the entire Arab advertising world.
Two more long years mate…enjoy them..we certainly will.
81. LIONS RULE | September 2nd, 2007 at 7:56 pm
Samer Marzouq started as a copywriter at PG at the beginning of August, go back and look at his website set up date mate.
Harmless debating. Hiding behind a name to plug your own creative work….you’re right that’s harmless debating.
Another comment that shows your understanding of the market is thinking that Fp7 would have come ahead of us if they entered, with what artwork? In regard to ADPRO again another assumption on your part that they would have taken away from our wins obviously showing your confidence in your own work, something I commend.
Also I didnt understand where in that first paragraph I was denying who I am my friend.
Finally coming back to a point you brushed off because that’s the way you want to tackle this “friendly debate” when I commented on the BOJ “FLIP YOUR LIFE” ad did you deny that it is the same headline as the Fastlink campaign when you said “WRONG AGAIN”?
No matter how you look at it my friend the heat of this whole debate started with your entry under the name creative rules and your attempts to compliment the ad of Y&R as an outsider when truly you where the creator.
Yet I think that we both have a lot on our plate…so let’s just walk away from this with a shred of respect for the industry we belong to…nice talking to you PETER
82. restless | September 3rd, 2007 at 11:07 am
I still dont like the “Fish Fart Ad” ,,,,
83. creative rules | September 3rd, 2007 at 1:18 pm
Lions Rule (alias Amre)
Let me just say I’m sick of all this shit (and I’m sure everyone else is as well) so I’ll say it one more time.
I didn’t do the finger ad. I was on a tv shoot and saw it for the first time in the press on Sunday (like you did.) and loved it.
I can’t use my real name on an industry blog like this as I don’t have the authority to represent the company like you do (yet you still choose to hide behind a user name and didn’t have the guts to use your real name like you did at first)
You say it’s been nice talking to me? …the only nice thing for me has been nailing you everytime you post.
Like I said Amre …two long years…try hard to enjoy them..we certainly will.
84. creative rules | September 3rd, 2007 at 1:42 pm
Zeid Nasser,
I’d like to open the debate with everyone here on judging for the Jordan Advertising awards.
We must have more credible people judging.
I suggest getting well known and famous creative people who have a track record of award winning work achieved outside of Jordan.
A range of creative directors/art directors/writers and film directors only.
Some Arabic some Western.
Cheers
85. Gibbo | September 3rd, 2007 at 2:19 pm
Restless.
I don’t think anyone really cares about flatulating fish. Get over it pal.
We want more argy-bargy about industry ads.
86. restless | September 3rd, 2007 at 3:38 pm
Peter, you talk too much cant you see that it is over ! You know what at the end the advertising in Jordan still not mature enough comparing to other countries in the middle east like UAE or Lebanon so no need for experts beside I don’t really believe in the Jordan advertising awards its full of Mutual interests and crap so CREATIVE RULZ if you want to prove that you are the real #1 go and win for Jordan some international advertising awards something like the cannes lions, instead of this pathetic debate!!
87. razor | September 3rd, 2007 at 4:17 pm
Restless.
Let go pleeeeeeease.
He’s already moved on to the judging process
88. Samer Marzouq | September 3rd, 2007 at 5:40 pm
Will somebody at Y&R give Peter a brief to work on… he seems to have a lot of free time
89. LIONS RULE | September 3rd, 2007 at 7:13 pm
PETER YOU ARE THE GREATEST THE MOST AMAZING FOREIGN CREATIVE DIRECTOR IN JORDAN.
Nail me everytime? Seriously man get over it….this is not a competition it’s a blog….
90. creative rules | September 3rd, 2007 at 7:16 pm
Thanks for your concern Samer but you’ll notice most of my posts are during lunchtime when everyone has left (best time of the day) or at home after work.
You work at Publicis don’t you? How do you find the time to do your blog and work at the office?
91. creative rules | September 3rd, 2007 at 7:21 pm
Thanks for the job offer Amre but I like working on television briefs.
92. restless | September 4th, 2007 at 9:10 am
Job offer! God please save us
93. Lion Rules | September 4th, 2007 at 7:47 pm
No offer there sorry, just stating the obvious…read the copy and think about it…
94. UnderGround | September 6th, 2007 at 2:37 pm
wooooowww..
ill say it arabic.. y&r la3abtoha!
smart nasty ad:)
p.s. poor publicis what a weak response! where is there creative department!!
95. Creative Rules | September 19th, 2007 at 8:21 am
So….what about the subject of improving the judges next time?
Like I said most of them should be creative people. Wether they be top designers for BTL or creative directors and film directors. Throwing in a marketing director from a highly creative brand would also add to the mix.
The most important thing is that they must all be from outside Jordan.
People who actually do the work with great reputations and a proven track record of doing highly effective award winning work.
They must be an even mixture of Arabic and non-arabic. Say Lebanese, Egyptian, Saudi, UAE, Gulf states and North African for Arabic.And anywhere else for the rest. Europe, Turkey, USA, South Africa etc etc.
This would ensure a greater value to the award won.
Yes? No? If not why not?
96. Moey | December 8th, 2007 at 7:27 pm
Peter, you are one funny dude
97. Minx0r | January 15th, 2008 at 5:20 pm
i love reading senseless epeen fights!
givf more!
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