RTA Dubai: We’ve done this & working on those
November 21st, 2007 Zeid Nasser (Admin)
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Advertising Agency: Impact BBDO, Dubai
Creative Director: Andres Vergara
Art Director / VFX: Kosta Zdravkovic
Copywriters: Karim Kazan, Stephen Pollock
Client Service Director: Jimmy Shrabeeye
Via [mediaME ]
Entry Filed under: Agencies, Creative, UAE
























8 Comments Add your own
1. san | November 21st, 2007 at 8:05 am
Hello Mr/Ms. Kosta Zdravkovic, pls. learn how to put shadow…
All the shadows wrong…..
2. hussein | November 21st, 2007 at 1:09 pm
wow.. very super!! but is it real thing?
3. restless | November 21st, 2007 at 3:53 pm
i dont like
4. AbdallaH SumriN | November 24th, 2007 at 2:28 pm
something wrong .. seriously
5. Kareem | November 29th, 2007 at 4:50 am
What’s wrong, exactly?
The shadows are perfect. And likely made with a rendering algorithm (light tracer), which the agency isn’t responsible for.
Unless the laws of physics magically DON’T APPLY in Dubai, the light is just fine.
It’s called omnidirectional lighting, look it up before you speak up.
6. AbdallaH SumriN | November 29th, 2007 at 5:34 pm
every think is wrong in this ad.
the shadows aren’t perfect at all and there is no idea.
7. M.V.Shaul | December 3rd, 2007 at 6:42 pm
I like the layout
8. Anna O. | December 6th, 2007 at 8:39 pm
hard stuff… i guess should have been done in a powerfull and optimistic manner yet turned out to be scary and cold.
weak copy.
general impression - undone.
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