DDB rebrands: Circle becomes a degree
September 8th, 2007 Zeid Nasser (Admin)

Frederik Samuel writes: DDB has undergone a global rebrand. They got rid of the black circle around the logo, which had a very 90’s like feeling to it. They did keep the circle, but it’s now a “degree” symbol. I like the new logo better than the old one, and think it will work for them.
Via [ AdGoodness ]
Entry Filed under: Agencies, Brands, International





















4 Comments Add your own
1. Moey | September 8th, 2007 at 6:04 am
I like both logos actually, the new one is more serious.
2. khansa | September 9th, 2007 at 9:48 am
good move for DDB
the new one is more elegant ..
3. kre8tive | September 9th, 2007 at 6:35 pm
“A Higher degree than the others”.. I guess that’s what’s the degree is all about.. great one. If only Bill Bernbach could see the transformation, he’d be very proud;-)
4. Sahar | October 3rd, 2007 at 12:55 am
Go DDB, Go.. Go!
At last comes the change, I really was looking forward to a fresh logo cause the old one was loosing it’s spark.
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