Ad Blog Arabia

Posts filed under 'Regional'

Arabic text-link ads arrive from Araby.com

Ads By araby

Upon visiting Maktoob Group sites, you will notice that the group’s search engine now offers a service similar to Google Adsense, but in Arabic!

Araby.com had debuted it’s text link advertising, and although we don’t have all the technical details of the service it aims to be ‘contextual targeting’, which could open the flood gates of Arab spending on search advertising.

Watch out Google!

4 comments June 22nd, 2007

mediaME Interview of the week: Alexandar McNabb, Spot On PR (Dubai)

Alexander McNabb

Here’s a link to a cool interview with Alexander McNabb, group account director at Spot On Public Relations (Dubai), founding member in the Middle East Public Relations Association (MEPRA), seasoned professional and all-round intresting fellow!

Read it at mediaME.

Add comment June 14th, 2007

Google opens its first office in Middle East

Google Desert

First for the big news, it’s not in Dubai!

Well, maybe it’s time something major happened elsewhere. Google has opened its first office in the region in Cairo, Egypt.

The branch has been set-up in to support and promote recently launched Arabic language versions of Google News, Gmail and Google Earth.

However, we at AdBlogArabia believe that the main aim is to increase revenues from Arab clients for Google’s advertising solutions, and maybe even launch an Arabic-language AdSense service.

Here’s a quote we got from ITP.net about the launch:

Nikish Arora

The president of Google’s operations in Europe, the Middle East, and Africa (EMEA), Nikesh Arora, said: “MENA is a region with 300 million people, speaking the same language. We hope our products, and the Internet as a whole, will bring useful and beneficial tools to our Arabic users. We can see potential for industries like tourism and travel which are important to Egypt’s economy.”

According to the Madar research cited by Google, internet use is growing rapidly in the MENA region, with 12.4 million users expected online in Egypt alone by the year 2010.

Via [ mediaME ]

5 comments June 11th, 2007

AdsOfTheWorld.com founder interview on mediaME

Here’s someone who deserves credit for championing the cause of Internet communities for advertising professionals.

Ivan Raszl is the founder of Ads Of The World, now the world’s top advertising gallery/archive, among other exciting digital ventures including Advert Lover and others.

Best of all he’s based in our region, in Bahrain, where he’s lived for years and works as a creative director!

Read the interview in full about Ads Of The World and Ivan’s other digital ventures at mediaME.

1 comment June 5th, 2007

Sop and Shi ….. with ARAMEX

Client: ARAMEX - Shop & Ship Service

Creative: Yvan C. Goudard

Via [ Froggystyle ]

Add comment May 24th, 2007

The Times & The Sunday Times to publish ME editions in Dubai

Times Cover

The Times and The Sunday Times, two well known newspapers in the world, will publish their international editions in the Middle East starting this May.

Licensing for The Times and Sunday Times in the region has been acquired by Saudi-based SAB Media. The paper will be published seven days a week and will be available in retail outlets or by subscription. The international editions are edited in London and will be printed in the UAE.

A recent survey found The Times to be the most trusted newspaper in the UK. It has one of the largest pools of foreign correspondents, with reporters based in locations around the world, including Beijing, Baghdad, Bombay, Delhi, Madrid, Moscow, New York, Paris, Tokyo and Washington.

The Sunday Times edition provides analysis of the week’s news stories, along with expanded coverage of sports, entertainment, lifestyle, food, travel and the arts.

The international edition will be published seven days a week, at 64 pages, with a 96-page Saturday edition and the 96-page broadsheet Sunday Times. In the UAE, the retail rate will be AED 7 for the daily edition and AED 15 for The Sunday Times; subscription rates will be AED 5 for the daily and AED 12 for the Sunday paper, with comparable rates around the region.

Via [ mediaME ]

2 comments May 20th, 2007