Posts filed under 'Events'
Recognizing the importance of the User Generated Content revolution, and how users are controlling the digital age we live in, TIME magazine selected ‘YOU’ as the Person of The Year.
This comes following the massive successes, and buyouts, of YouTUBE, MySpace and others.
TIME says such companies have succeeded in “seizing the reins of the global media, for founding and framing the new digital democracy, for working for nothing and beating the pros at their own game.”
‘YOU’ beat some tough competition this year for Person of the Year from the likes of Iran’s President Ahmandinejad, China’s President Hu Jintao, North Korean’s Kim Jon Il, and President Bush.
Via [ mediaME ]
December 20th, 2006

Creative Agency: TD&A DDB, Dubai
Creative Director: Adham Obeid
Art Director: Issam Banni
Copywriter: Arshia Varlet/Shubha Priya
Via [ mediaME ]
December 16th, 2006

Project: World AIDS Day Awareness
Agency: Liwa Advertising, Dubai
Creative Director: Suhas Rege
Art Director: Vinayak Adate
Copywriter: R S Sunil
Media used: Khaleej Times, UAE
Worldwide, over 40 million people are living with HIV.
World AIDS Day, December 1, is an opportunity for people worldwide to unite in the fight against AIDS and HIV.
Liwa Advertising produced this advertisement for Khaleej Times. The ‘+’ stands for HIV and - for lives lost due to AIDS. The call to action was to fight the killer virus.
Via [ mediaME ]
December 4th, 2006
Here are a couple of ads for the Home Center celebrating Diwali (the Indian Festival of lights) and Eid Al Fitr.
The first is for Diwali and demonstrates how ‘Diwali’ lights up your home.
The second, is more interesting, and capitalizes on the fact that Eid Al Fitr and Diwali coincided with one another this year or were within a few days of each other (I’m not sure).
In any case, the ad concept is obvious: The festival of lights has a switch, and it ‘lights-up’ the Crescent that signals the start of Eid.
Thanks to John Mani from The Classic Partnership in Dubai.
October 27th, 2006
It’s Ramadan again, the holy Islamic month of fasting, and it is now associated with ‘Ramadan visuals’ and symbols that appear in advertising in Muslim countries and communities.
Islamic traditional art meets modern graphic design tools, and here are some of the results, from Ramadan greeting cards, Ramadan promotions and other sources.
September 26th, 2006
Well, it is the season for Ramadan-themed advertising, and this is an interesting, if not completely understandable, poster for Burger King.
Obviously, Ramadan starts when Muslims witness the moon crescent, and that’s supposed to be the ‘creative’ connection
But what is this ad saying?
Maybe we also need to figure out if it’s an official Burger King ad or just the independant work of the people whose credits appear on Ads Of The World.
September 25th, 2006
It doesn’t really take a genius to figure out who is the international singer in this advertisement.
What’s interesting is that it’s the first advertisement we’ve seen for a music concert that does not mention the name of the singer, or include an image of her!
Alright, it’s part of an image. Still haven’t figured it out? It’s Shakira.
This was a concert sponsored by Mobinil in Egypt earlier this year.
Agency: Saatchi & Saatchi, Cairo, Egypt
Art Director: Amr M. el Sharkawy
September 20th, 2006
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