Ad Blog Arabia

Posts filed under 'Brands'

No wonder our perception of beauty is distorted

I just found this on Andfaraway.net. Quite an amazing piece of video.

And Far Away » Distorted Evolution:
Though I love playing with the magic of make-up and Photoshop, I thought this video was highly amusing. I guess it’s the fast pace, the immediate change, the beat of the music… and of course the whole idea of distorted beauty, which is really fascinating on a level of its own.

Add comment October 17th, 2006

Nestle “Light A Lantern” campaign

NestleLantern

Throughout Ramadan, Nestle has been running a “Light A Lantern” campaign, by which visitors to the campaign website can light a lantern, and Nestle will pay 1 Saudi Riyal per lantern to the Red Crescent Society.

So far over 86,000 lantern have been lit which could mean that Nestle will reach its target of 100,000 lanterns by the end of Ramadan, and therefore donate 100,000 Riyals

At the forefront of this charity drive are two Nestle products: Maggi and Nestle Condensed Milk, which are targetted at house-wives.

Visit the site.

Add comment October 16th, 2006

Qatar Airways running global TV & print campaign

ASIAD

Qatar Airways, the official airline of the upcoming 15th Asian Games in Doha, is running a global TV and print advertising campaign.

The latest TV commercial is already being aired on CNN International, BBC World, Channel News Asia, Al Jazeera Sport, NDTV, New TV and India TV and a host of other international TV networks. It shows Qatar Airways in its prime, featuring newly-branded aircraft in Asian Games colours, together with sporting stars of today and tomorrow.

Qatar is scheduled to host the biggest ever sporting event in Middle East region from December 1 to 15.

At present Qatar Airway’s seven Airbuses are flying in three distinct colour schemes representing the Asian Games.

Here is the TV commercial for the 15th Asian Games.

Read more at the Qatar Peninsula newspaper.

Via [AdPunch]

1 comment October 11th, 2006

Nestea, Take the Plunge.

Nestea, a Coca-Cola owned Iced Tea brand is being promoted as refreshing and a thirst-killer drink.

Enjoy some of these refereshing ads created by Lowe Roche in Canada.

Via [Jazarah!].

Add comment September 25th, 2006

Brands, baby, brands!

Danger: Early Brand Exposure

How many brands does your little kid already know and LOVE? I bet they’re numerous. My 3 year old is currently car brand crazed. He’s recognizing every Peugeot on the street these days after we bought a new family car from the French car maker. And of course, how can kids not know the Golden Arches of McDonalds. It’s a branded world out there!

How ‘dangerous’ is this. Will kids grow up as retarded brand junkies who can’t buy or use anything unless it has a well known logo on it? Have a branded and ‘designed’ toys taken away the joys of childhood tinkering and imaginative exploration.

Wether you agree or not with such statement, check out these warning labels on the Make magazine blog.

Add comment September 24th, 2006

Love Advertising? How great brands were made.

“Advertising. The way great brands get to be great brands.” A Grand Ceba winner campaign inspired by ads of well-known brands such as Coca-Cola, Intel, Energizer & many more.

Client: American Advertising Federation.
Creative agency: Carmichael Lynch.

Via [Jazarah!].

1 comment September 23rd, 2006