Brands, baby, brands!
September 24th, 2006 Humeid
How many brands does your little kid already know and LOVE? I bet they’re numerous. My 3 year old is currently car brand crazed. He’s recognizing every Peugeot on the street these days after we bought a new family car from the French car maker. And of course, how can kids not know the Golden Arches of McDonalds. It’s a branded world out there!
How ‘dangerous’ is this. Will kids grow up as retarded brand junkies who can’t buy or use anything unless it has a well known logo on it? Have a branded and ‘designed’ toys taken away the joys of childhood tinkering and imaginative exploration.
Wether you agree or not with such statement, check out these warning labels on the Make magazine blog.
Entry Filed under: Brands, International
Technorati Tags: Branding, Brands, Early Brand Exposure, Marketing To Children, 360East
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