August 28th, 2008 Zeid Nasser (Admin)
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Advertising Agency: JWT Dubai, UAE
Executive Creative Director: Chafic Haddad
Copywriter: Nrusingha Choudhury
Art Director: Husen Baba Khan
Via [ mediaME.com]
Entry Filed under: Agencies, Creative, UAE
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8 Comments Add your own
1. Quick Comment | August 28th, 2008 at 3:53 pm
I know that adding the car was a client call, i think portrait shots of different people with a new plasted on them would have been much more effective.
Bloody clients!
nice thought though
2. Moey | August 28th, 2008 at 5:03 pm
hahaha nice approach.
3. amre husseini - AKA BITEME | August 28th, 2008 at 7:51 pm
4. Dozero | August 28th, 2008 at 9:11 pm
this is brilliant.
5. Adrenaline | August 28th, 2008 at 10:24 pm
Clean..with a yellow cherry on top
6. Creative Rules | August 29th, 2008 at 8:02 pm
I like the idea. Hate the executiom. I have to agree that these would’ve been alot better with potential owners with a new sticker slapped over them without the car. We all know how good the cars will be if they come from Mercedes. Nice lateral thinking for such a tough category. Used cars .8outa10
7. ansaihi | August 30th, 2008 at 2:34 am
mmm.. I have to disagree with you chaps; without the car you’ll have to add something to say “he is the new owner of a Mercedes”.
The car might be there but different cropping or angle…
8. Gibbo | August 31st, 2008 at 6:47 pm
nice stuff. made me smile
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