
Advertising Agency: Tonic Communications, Dubai
Creative Director: Vincent Raffray
Art Director: Peter Walker
Copywriter: Fionn Geaney
Illustrator: Modelcraft
via [ Ads of the world ]
June 27th, 2007

Passat owners want more than just top-of-the-line luxury. They want even more power from the Passat’s engine. Therefore, the agency was asked to develop a campaign highlighting the Passat Turbo’s new 2.0 FSI turbo engine, which was recently launched across the region.
The answer is an infinite row of thorough-bred Arabian stallions, majestically carrying the car forward. This is an advertisement now running across the GCC, Jordan and Lebanon.
Advertising Agency: Gulf Promoaction DDB, Dubai
Creative Director: Rishad Lawyer
Art Director: Laith Hafez
Copywriter: Rishad Lawyer
Illustrator: Mahesh Kubal
June 27th, 2007