Adsense on outdoor billboards?
Google has filed for a patent that may be a signal of the company’s intention to enter the “physical advertising industry”.
The patent filing mentions placing adverts on billboards, with the primary innovation being that they’re interactive and connected to the Internet. The system apparently works by only advertising products that are available and in stock within stores in the local area. Stores will be able to buy advertising on these local electronic billboards through a similar system to how AdSense currently works: by logging into a computer and buying them.
Wow!
Via [engadget]
2 comments January 14th, 2007
