Keep the ‘twin assets’ happy ……… Controversial?
With Cancer, one loses more than just a breast. Examine yourself.
Liwa Advertising say: Breast Cancer is the most prevalent cancer amongst women. It is estimated that it affects more than 1 million women worldwide, every year. But, Breast Cancer does not just affect health. It also affects the happiness of millions of families.
The contoversial part of this ad is the ’subliminal’ use of twin children as a metaphor for two
breasts.
Client: ETA ASCON STAR
Creative agency: Liwa Advertising, Dubai.
Creative director: Suhas Rege
Copywriter: Shanty
Art director: Vinayak Adate
4 comments November 9th, 2006
