Millions of life-savers, your red blood cells
Throw a lifeline. Give blood.
Client: National Blood Center (Malaysia)
Agency: Dentsu Malaysia
Via [Houtlust]
1 comment October 31st, 2006
Archive for October, 2006
Don’t let breast cancer eclipse your life
Don’t let breast cancer eclipse your life. Examine yourself today.
October is the month for Breast Cancer Awareness. Breast Cancer affects 1 in every 9 women worldwide. The best means of protection is self examination, for early detection.
Thanks to Vinayak Adate from Liwa for sending this ad. He says: To highlight the need for Breast Self Examination, Liwa Advertising conceptualised this ad which shows the moon being eclipsed, denoting how breast cancer could eclipse your world, your life.”
Project: Breast Cancer Awareness
Client: Wall Street Exchange
Creative agency: Liwa Advertising, Dubai U.A.E.
Creative director: Suhas Rege
Copywriter: Shanty
Art director: Vinayak Adate, Sajeev Nair
Graphic Artist: Tarun Ghosh
1 comment October 31st, 2006
Help Greenpeace save what’s left
“Help us save what’s left” a call for help by the Greenpeace to stand against activities that threaten our environment.
Client: Greenpeace.
Creative Agency: Tiempo BBDO, Barcelona.
Via [Jazarah!]
Add comment October 30th, 2006
Arab online video sharing by AlArabiya.net …. what!
Strange!
An official news source and top Arab satellite news network is pioneering the concept of online video sharing in the Arab world!
AlArabiya.net, the highly trafficked website of AlArabiya news TV (part of the MBC network), introduced an online video sharing site and it’s quite successful.
Whereas independent sites like YouTube or Metacafe created this idea worldwide, the most popular Arabic implementation comes from the website of a TV broadcaster!
Obviously, they’ve got some Web 2.0-influence within their otherwise rigid news organization.
The question is, how relevant are personal videos (some even taken by mobile phone) to a serious news site. Is comedy and ridicule part of the image of a professional news TV channel like Al Arabiya?
Visit AlArabiya’s video sharing site here.
1 comment October 29th, 2006
Battery powered cars ….. already!
This is not new, but it’s very impressive!
It gives the impression that the vehicles are powered by Duracell.
The question: Is this just a poster or a fabricated model?
Agency: Ogilvy & Mather, New Delhi, India
Via [Twenty Four]
2 comments October 28th, 2006
Diet Pepsi: The Can & the Bottle
Client: Pepsi Diet
Agency: BBDO Campaign, Dusseldorf
Via [Jazarah!]
1 comment October 28th, 2006
Diwali & Eid Al Fitr well-wishes ‘merged’
Here are a couple of ads for the Home Center celebrating Diwali (the Indian Festival of lights) and Eid Al Fitr.
The first is for Diwali and demonstrates how ‘Diwali’ lights up your home.
The second, is more interesting, and capitalizes on the fact that Eid Al Fitr and Diwali coincided with one another this year or were within a few days of each other (I’m not sure).
In any case, the ad concept is obvious: The festival of lights has a switch, and it ‘lights-up’ the Crescent that signals the start of Eid.
Thanks to John Mani from The Classic Partnership in Dubai.
2 comments October 27th, 2006
