Archive for September 24th, 2006

Brands, baby, brands!

Danger: Early Brand Exposure

How many brands does your little kid already know and LOVE? I bet they’re numerous. My 3 year old is currently car brand crazed. He’s recognizing every Peugeot on the street these days after we bought a new family car from the French car maker. And of course, how can kids not know the Golden Arches of McDonalds. It’s a branded world out there!

How ‘dangerous’ is this. Will kids grow up as retarded brand junkies who can’t buy or use anything unless it has a well known logo on it? Have a branded and ‘designed’ toys taken away the joys of childhood tinkering and imaginative exploration.

Wether you agree or not with such statement, check out these warning labels on the Make magazine blog.

Add comment September 24th, 2006

Recycle for a better environment in UAE

Client: Emirates Environmental Group
Brief: Increase awareness about the can collection drive by Emirates Environmental Group
Creative agency: Percept Gulf, Dubai
Art director: Tushar Mahajan
Creative director: Prashant Sankhe

Via [Jazarah!]

4 comments September 24th, 2006


MIDDLE EAST ADVERTISING
AND MEDIA JOBS

Media Workshop Dubai | Sales & Marketing Manager

Pepsi Jordan | Marketing Coordinator

PR Coordinator

Hesham El-Sewedy Riyadh | Marketing & Promotions Manager

Senior Public Relation Executive

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