Surely, they meant ‘In The Face’ !
There are so many things that are wrong with this advertisement by photographers from Spain.
Putting aside the concept of ’shooting your mother-in-law’, you will have noticed the incorrect use of the preposition ‘At’.
It should say “We Shoot Your Mother-In-Law, IN The Face”.
It’s just another example of how local advertisers and their agencies are lacking in English language skills.
Why couldn’t they just do the ad in Spanish? And why can’t they find a decent English language editor or proof-reader.
It all feels very familiar to many ads we see everyday in Arab newspapers.
There are a couple of other images in this campaign, check them out at Ads Of The World.
Add comment September 21st, 2006
