Archive for January, 2006
A new year, and a new start for Kodak. The company has faced some industry shifts in the last five years, with digital cameras turning the ‘film’ industry upside down. Although Kodak has moved with the times, going digital in many aspects, it seems the management wanted something more radical.
Maybe Kodak wants to shed it’s old-school photography image and look more ‘digital age’. Gone is the orange/yellow background image, replaced by simply the word ‘Kodak’ in red.
The old logo is one of the most recognizable in the world, so it’s quite a brave move.
Check it out on Kodak’s website.
January 8th, 2006
More than 30 delegates from PR consultancies across the region, and senior LG officials discussed strategy and best practices at LG’s regional headquarters in Dubai. PR agency representatives from the UAE, Saudi Arabia, Egypt, Jordan, Morocco, Lebanon, Turkey, Nigeria, Kenya, Algeria, South Africa, Pakistan and Tunisia attended the forum, themed ‘Building Brand Believers’.
Attention to all the media owners, the PR people have decided to cut your advertising budgets!
Read more here about LG’s global view in this regard, which motivated the PR get-together in Dubai.
January 4th, 2006
It seems the Orbit Satellite Television and Radio Network is turning to comedy to catch up with its competitors, presenting a line up of sitcoms headlined by ‘Joey’, the show that Matt Le Blanc from Friends stars in, playing the same character of Joey Tribbiani but with a new cast.
Along with sitcoms like “Committed”, “That 70’s Show”, “That 80s Show” (no “That 90s show” so far… thank God), and the old favourite Seinfeld, Orbit executives think they’ve got what it takes to knock Showtime out of your living room.
So, can Joey and Co. rescue Orbit’s market position in the Middle East pay TV market?
Read more here..
January 4th, 2006
A majority of 58% of respondents to a Gulf News-YouGov poll in the region believes that the internet would become the most popular source of news in the next ten years.
76% expected that it would be free of charge.
January 1st, 2006
Mozilla Corp. has announced the opening of the Firefox Flicks Ad Contest, which calls for submissions of 30-second ads for Firefox from professional, student, and aspiring filmmakers.
Building upon the adoption of the award-winning Web browser, Firefox 1.5, by over 10 million Web users worldwide in less than one month since its release, the Ad Contest continues Mozilla’s tradition of empowering its community of users to spread the word about Firefox.
[Link]
January 1st, 2006
Dubai Media Inc is relaunching Dubai Sports Channel as part of its strategy to position the channel on an international level.
DSC will start its broadcast on New Year’s Day, concentrating on local and Gulf events. The logo is intended to reflect ‘a spirit of modernity and development’, according to chairman Ahmad Al Sheikh.
Read more here..
January 1st, 2006
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