Ad Blog Arabia

L(ife’s) G(oing) to change!

More than 30 delegates from PR consultancies across the region, and senior LG officials discussed strategy and best practices at LG’s regional headquarters in Dubai. PR agency representatives from the UAE, Saudi Arabia, Egypt, Jordan, Morocco, Lebanon, Turkey, Nigeria, Kenya, Algeria, South Africa, Pakistan and Tunisia attended the forum, themed ‘Building Brand Believers’.

Attention to all the media owners, the PR people have decided to cut your advertising budgets!

Read more here about LG’s global view in this regard, which motivated the PR get-together in Dubai.

1 comment January 4th, 2006

Joey to the Rescue

It seems the Orbit Satellite Television and Radio Network is turning to comedy to catch up with its competitors, presenting a line up of sitcoms headlined by ‘Joey’, the show that Matt Le Blanc from Friends stars in, playing the same character of Joey Tribbiani but with a new cast.

Along with sitcoms like “Committed”, “That 70’s Show”, “That 80s Show” (no “That 90s show” so far… thank God), and the old favourite Seinfeld, Orbit executives think they’ve got what it takes to knock Showtime out of your living room.

So, can Joey and Co. rescue Orbit’s market position in the Middle East pay TV market?

Read more here..

Add comment January 4th, 2006